Verhaal
Case Study: The Schreurs Family – Growth Through Generations with WebCommitment.nl
Project Overview
WebCommitment.nl, an expert in developing websites, webshops, platforms, apps, and online marketing, has designed a personal and unique website for the Schreurs Family, a business with a rich history dating back to 1926. From selling leeks and potatoes from an old barn to evolving into a versatile family business that now includes the Versboerderiej, de Biekeuke, and de Boerderiej. Today, even the fourth generation is active within the company, highlighting the deep roots and ongoing growth and professionalization of the enterprise.
Challenge
The challenge was to develop a website that not only reflects the rich history and family values of the company but is also accessible to a wide audience, including a significant number of older customers. User-friendliness and accessibility were central to the design, aiming to maintain traditional customer service in a modern setting.
Solution
WebCommitment.nl addressed this challenge by:
- Personal and Unique Design: Developing a website that visually attractive presents the family history and the evolution of the business. This design tells the story of the Schreurs Family and invites visitors to learn more about the different aspects of the business.
- User Friendliness: Special attention to intuitive navigation and accessibility, so customers of all ages can easily find their way around the website. This includes clear menus, readable fonts, and straightforward access to information about products and services.
- Focus on All Generations: Considering the diverse customer base, the website was designed to appeal to both younger and older users, while maintaining the authentic character of the family business.
Result
The new website of the Schreurs Family has become a beautiful fusion of tradition and modernity, enhancing the unique identity of the business online. The site has contributed to increased visibility and reach of the family business while also ensuring accessibility for a broad audience. Customers appreciate the user-friendly experience and the rich content that honors the history and values of the Schreurs family.
Conclusion
The collaboration between WebCommitment.nl and the Schreurs Family illustrates how thoughtful web design can capture the essence of a family business while simultaneously serving a wide and diverse audience. By focusing on personality, user-friendliness, and accessibility, WebCommitment.nl has helped to tell the story of the Schreurs Family in a modern way and strengthen their presence in the digital world. This project highlights the importance of understanding and respecting business history while navigating towards future growth and success online.