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Case Study: PuntKomma – Personalized and Converting Text Strategies with WebCommitment.nl

Project Overview

WebCommitment.nl, specialized in developing websites, webshops, platforms, apps, and online marketing, created a highly personal website for PuntKomma, Sylvia’s text agency. The website is not just a reflection of Sylvia’s professionalism as a text writer but also directly engages the visitor, aiming to discover what PuntKomma can offer them.


PuntKomma sought a way to convince potential clients of the value a professional text writer can provide. The challenge was to create a website that not only displays Sylvia’s expertise and services but also directly speaks to potential clients, showing them how PuntKomma can alleviate their textual concerns and grow their business.


WebCommitment.nl provided a tailored solution by:

  • Personal and Converting Design: Developing a website with a strong personal touch, utilizing custom icons and a design focused on conversion. This emphasizes PuntKomma’s unique approach and encourages visitors to take action.
  • Clear Positioning: The website positions Sylvia not just as an expert text writer but also directly addresses the concerns and questions of potential clients. By answering common doubts and queries, the site builds trust and demonstrates the value of PuntKomma’s services.
  • Focus on Benefits: The site highlights the benefits of engaging PuntKomma, such as more time for core business and family, less stress over textual content, and ultimately, more customers and revenue.


PuntKomma’s website has given Sylvia’s text agency a strong online presence that effectively communicates her expertise and the benefits of her services. The personal and converting design has led to an increase in customer inquiries convinced of the value a professional text writer can add to their business.


This case study demonstrates how WebCommitment.nl, through the development of a personal and targeted website, has helped PuntKomma stand out in the market and effectively reach potential clients. The website not only showcases Sylvia’s skills as a text writer but also directly addresses the needs and concerns of the target audience, paving the way for growth and success. This project highlights the importance of a thoughtful digital strategy for professionals looking to present their services online in a personal and compelling manner.


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